About the product

Product categories: AI-based ad creation tools

Media: Radio, audio

AI-powered platform for fully automated audio advertising creation, production and booking

RadioADMaker is an AI-powered platform that enables the automated creation, production and booking of audio advertising.

FUNCTIONALITIES
RadioADMaker covers the full workflow of audio campaigns – from script generation based on a few inputs to the creation of finished audio spots using synthetic voices and music, followed by distribution and booking across radio stations and digital audio channels.

Local and regional advertisers can use RadioADMaker to create and target individual, AI-powered radio advertisements within three minutes, booking them as web radio pre-stream or in-stream online - with no prior technical knowledge or agency required.

MAIN CHARACTERISTICS

• Product category: AI-powered audio advertising platform, automated campaign creation, audio spot production, media booking, white-label solution.
• Type of solution: Fully automated workflow, self-service-booking route.
• Core features: Script generation, synthetic voice production, music integration, distribution, booking, data-driven targeting.
• Deployment model: White-label solution for broadcasters.
• Target groups: Radio stations, small and medium-sized businesses, advertisers.

Contact representative:

CEO: Nico Aprile

Email: sales@amilyone.com

Website: amilyone.com

MVP in Audio AdTech: Why „not finished“ is a strategic advantage

Early adoption creates real competitive advantages
„Then I'll wait a bit longer.“

A phrase we often hear when new products or platforms are presented – especially in audio advertising and data-driven media sales. Behind this is usually a plausible assumption: a Minimum Viable Product (MVP) is not yet ready for productive use. „Not finished“ is equated with risk.

This assessment falls short. Because „unfinished“ is not a flaw with an MVP – it's a conscious design decision.

Learn more

Omnichannel Strategy in Media Sales: The Success Factor for 2025 and Beyond.

The media industry is in an unprecedented phase of change. Streaming platforms, podcasts, personalised news feeds, social media channels, linear TV, video and radio, print – the media landscape has never been so diverse and so fragmented. For media sales departments, this means: the customer journey is no longer a straightforward path. Customers switch between channels, formats and devices – often within a few hours. An omnichannel strategy in media sales is the logical response to this new reality. It enables consistent, personalised and needs-oriented customer support across all relevant touchpoints – whether in the B2C sector with end customers or in the B2B sector with advertising clients, partners and agencies.

Learn more

Regional beats generic – Why proximity, trust, and target-group knowledge are crucial for advertising customers

In an increasingly fragmented media landscape, one principle seems to dominate: the greater the reach, the better the advertising environment. However, this approach falls short. Especially in today's world, where consumers act critically, selectively and demandingly, one thing is becoming increasingly clear: scalability alone is not a guarantee of advertising success. It is relevance, context and credibility that make the difference. And this is precisely where regional media – especially radio stations and regional TV – have a strategic advantage, which they should leverage much more confidently and consistently in their marketing.

Learn more

Loyal customers are the gold of sales

It goes without saying that the programme team of every radio station regularly analyses key figures on regular listeners and occasional listeners, WHK or dwell time. Media analysis, in-house programme market research or the evaluation of streams provide valuable insights into listener loyalty.

But what about the sales department? Are such metrics also used strategically there?

• Does every media consultant know their “personal“ repeat booker percentage?
• How many customers are lost annually and need to be replaced by new customers?
• Are there patterns or regularities from which valuable learnings can be derived?

These are questions that modern sales departments should ask themselves regularly. Why? Because existing customers are the most important capital for tomorrow's revenue!

Learn more

About the product

Product categories: Cloud operating models for advertising management systems, on-premise solutions, system hosting, managed services.

Flexible cloud and on-premise operating models for the amily advertising management system

amily.sky gives the option to operate the amily system either in the cloud (Microsoft Azure) or as an on-premise solution – without requiring additional in-house IT infrastructure. Its core architecture is based proven client-server solution from amily.ONE GmbH.

FUNCTIONALITIES
Whether in the cloud or on-premise: amily offers flexible operating models for different requirements. The solutions are based on a proven client-server architecture and can be adapted to the existing IT environment.

Model 1: On-Premise
The classic on-premise installation of amily remains available. Operation, maintenance, and servicing can be supported by amilyONE on request, allowing the solution to be used within the customer’s own system environment with professional external support.

Model 2: amily.sky
amily.sky enables operation of the amily system in the Microsoft Azure cloud – either in Frankfurt, within the EU, or in Switzerland. Maintenance, backups, security, and integrity are fully handled by amilyONE, while access is secure and high-performing via VPN or optionally through Azure Virtual Desktop.

MAIN CHARACTERISTICS

• Product category: Cloud operating models for advertising management systems, on-premise solutions, system hosting, managed services.
• Type of deployment: Cloud (Microsoft Azure) or on-premise installation.
  Infrastructure: Operation in Microsoft Azure data centers (e.g. West Europe / Frankfurt), optionally in EU or Swiss data centers; dedicated tenant, IPsec VPN or point-to-site connection, optional Azure Virtual Desktop.
• Responsibilities:
  Cloud operation: Maintenance, backups, security, and integrity handled by amily.ONE
• On-premise: Operation and maintenance optionally supported by amily.ONE as a service.
• Target groups: Radio stations, marketers, ad inventory sellers, and sales houses with an existing amily system.

Contact representative:

CEO: Nico Aprile

Email: sales@amilyone.com

Website: amilyone.com

MVP in Audio AdTech: Why „not finished“ is a strategic advantage

Early adoption creates real competitive advantages
„Then I'll wait a bit longer.“

A phrase we often hear when new products or platforms are presented – especially in audio advertising and data-driven media sales. Behind this is usually a plausible assumption: a Minimum Viable Product (MVP) is not yet ready for productive use. „Not finished“ is equated with risk.

This assessment falls short. Because „unfinished“ is not a flaw with an MVP – it's a conscious design decision.

Learn more

Omnichannel Strategy in Media Sales: The Success Factor for 2025 and Beyond.

The media industry is in an unprecedented phase of change. Streaming platforms, podcasts, personalised news feeds, social media channels, linear TV, video and radio, print – the media landscape has never been so diverse and so fragmented. For media sales departments, this means: the customer journey is no longer a straightforward path. Customers switch between channels, formats and devices – often within a few hours. An omnichannel strategy in media sales is the logical response to this new reality. It enables consistent, personalised and needs-oriented customer support across all relevant touchpoints – whether in the B2C sector with end customers or in the B2B sector with advertising clients, partners and agencies.

Learn more

Regional beats generic – Why proximity, trust, and target-group knowledge are crucial for advertising customers

In an increasingly fragmented media landscape, one principle seems to dominate: the greater the reach, the better the advertising environment. However, this approach falls short. Especially in today's world, where consumers act critically, selectively and demandingly, one thing is becoming increasingly clear: scalability alone is not a guarantee of advertising success. It is relevance, context and credibility that make the difference. And this is precisely where regional media – especially radio stations and regional TV – have a strategic advantage, which they should leverage much more confidently and consistently in their marketing.

Learn more

Loyal customers are the gold of sales

It goes without saying that the programme team of every radio station regularly analyses key figures on regular listeners and occasional listeners, WHK or dwell time. Media analysis, in-house programme market research or the evaluation of streams provide valuable insights into listener loyalty.

But what about the sales department? Are such metrics also used strategically there?

• Does every media consultant know their “personal“ repeat booker percentage?
• How many customers are lost annually and need to be replaced by new customers?
• Are there patterns or regularities from which valuable learnings can be derived?

These are questions that modern sales departments should ask themselves regularly. Why? Because existing customers are the most important capital for tomorrow's revenue!

Learn more

About the product

The electronic platform for automated and programmatic purchasing of radio advertising

amy makes radio automated & programmatically bookable, enriched with data and harmoniously embedded in today's business models of publishers and marketers. The platform amy allows publishers and marketers to get access to additional monetization sources.

Contact representative

CEO: Nico Aprile

Email: sales@amilyone.com

Website: amilyone.com

With amy your radio inventory can be booked electronically in different ways:

via online booking, the “classic method”, but digital and automated

via online booking, the “classic method”, but digital and automated

via our web portal or individual interfaces to advertisers

Globally scalable. Enriched with first- and third-party data (geo, reach, program, targets, etc.). 24/7. Near real time.

Automated & programmatic radio advertising

• Radio advertising directly bookable via DSP, on par with other digital media. amy brings your radio advertising inventory directly to the programmatic buying platforms. The "programmatic units" of the media agencies as well as advertisers themselves can buy radio inventory via the common DSPs.
• Radio advertising directly bookable via online booking platform (I/O). Radio inventory published on amy can be selected and booked via an online booking platform. Classic I/O business becomes more direct and automated.

Enriched with data

• First and third-party data enrich the offered inventory. Targeting, data-driven campaigns and situational booking now become reality in radio.

Harmoniously embedded

• Via a modern interface, amy connects directly with the systems of publishers and marketers and integrates their processes. Automation and programmatic are now possible – without the need of purchasing new systems. Integration instead of new acquisition.
• The publisher and/or the marketer always has control over the released inventory and the respective conditions (discounts and floor price).
• All processes (communication, offer, order, audio workflow management, etc.) harmoniously embedded in one customer portal.

Direct connection to "amily"

• In case a publisher or marketer plans to modernise its campaign management system, the implementation of the system "amily" is recommended. "amily" is a cross-media (radio, online audio, display, TV) and an integrated (sales, operations, accounting, reporting) campaign management system.
• The processes between amily and amy and the implemented functionalities are perfectly coordinated and harmonized: from inventory release to billing the customer. In that case amily customers do not need any new systems or adjustments to participate in programmatic trading!

MVP in Audio AdTech: Why „not finished“ is a strategic advantage

Early adoption creates real competitive advantages
„Then I'll wait a bit longer.“

A phrase we often hear when new products or platforms are presented – especially in audio advertising and data-driven media sales. Behind this is usually a plausible assumption: a Minimum Viable Product (MVP) is not yet ready for productive use. „Not finished“ is equated with risk.

This assessment falls short. Because „unfinished“ is not a flaw with an MVP – it's a conscious design decision.

Learn more

Omnichannel Strategy in Media Sales: The Success Factor for 2025 and Beyond.

The media industry is in an unprecedented phase of change. Streaming platforms, podcasts, personalised news feeds, social media channels, linear TV, video and radio, print – the media landscape has never been so diverse and so fragmented. For media sales departments, this means: the customer journey is no longer a straightforward path. Customers switch between channels, formats and devices – often within a few hours. An omnichannel strategy in media sales is the logical response to this new reality. It enables consistent, personalised and needs-oriented customer support across all relevant touchpoints – whether in the B2C sector with end customers or in the B2B sector with advertising clients, partners and agencies.

Learn more

Regional beats generic – Why proximity, trust, and target-group knowledge are crucial for advertising customers

In an increasingly fragmented media landscape, one principle seems to dominate: the greater the reach, the better the advertising environment. However, this approach falls short. Especially in today's world, where consumers act critically, selectively and demandingly, one thing is becoming increasingly clear: scalability alone is not a guarantee of advertising success. It is relevance, context and credibility that make the difference. And this is precisely where regional media – especially radio stations and regional TV – have a strategic advantage, which they should leverage much more confidently and consistently in their marketing.

Learn more

Loyal customers are the gold of sales

It goes without saying that the programme team of every radio station regularly analyses key figures on regular listeners and occasional listeners, WHK or dwell time. Media analysis, in-house programme market research or the evaluation of streams provide valuable insights into listener loyalty.

But what about the sales department? Are such metrics also used strategically there?

• Does every media consultant know their “personal“ repeat booker percentage?
• How many customers are lost annually and need to be replaced by new customers?
• Are there patterns or regularities from which valuable learnings can be derived?

These are questions that modern sales departments should ask themselves regularly. Why? Because existing customers are the most important capital for tomorrow's revenue!

Learn more

audiobays – audio content & workflow management system

audiobays was designed specifically for the audio advertising business and is the perfect tool for sales houses, audio publishers, agencies, recording studios, and distributors.

audiobays manages and organizes audio ads, as well as every kind of audio content: news, podcasts, weather, comedy, music or entire programs. On a single platform.

audiobays is fully cloud-based, available 24/7 to you and your partners, wherever you are, whenever you need it.

It supports audio and metadata sharing, simplifying close collaboration and teamwork across internal and external networks.

Working simultaneously and rule-based with your external partners on the same data increases efficiency and reduces potential sources of error.

audiobays fully supports process automation and "programmatic" for linear and digital audio publishers and distributors.

Get in touch:

CEO: Nico Aprile

Email: sales@amilyone.com

Website: amilyone.com

Distributed Workflow Management

The system takes an audio spot from its creation by the producer to the media agency, marketer and on to the publisher.

Tagging

audiobays enhances audio material, adding meta date and attributes and thus provides the ideal basis and requirements for all kinds of automation and the programmatic approach to radio and online audio.

Distribution

audiobays distributes audio content in many different ways (push/pull) and delivers it directly to business partners (radio stations, agencies, online audio providers, etc.) and third-party systems (Adserver, radio automation, etc.)

Connected

audiobays can be connected to third-party systems in the audio advertising business via state-of-the-art interfaces (campaign management, CRM, radio automation, streaming server, etc.)

State-of-the-art-technology

audiobays as SaaS is purpose-built with state-of-the-art technology and as a web portal is run entirely in the cloud.

audiobays also has an elaborate system of authorization/ access rights as well as an integrated chat function.

Highlights:

• Intuitive web interface: good-looking, clean and easy to learn.
• Audio material can be converted fully automatically in audiobays . All common formats are supported (mp2, mp3, mp4, WAV, Ogg, Flac etc.).
• Automatic speech-to-text conversion, tagging, etc.
• The integrated editor allows quick changes to audio files on the fly. Directly in the browser.
• Any number of versions of a spot can be stored in audiobays. Clean and structured, easy to find and each with its own metadata.
• Metadata and attributes can be created and structured directly by the user in an editor. This lets the user adapt the metadata to specific needs.
• For us, metadata is more than just text. Tables, pulldowns, selectors, radio buttons, date, time - all this is standard in audiobays metadata.
• audiobays fits into your existing infrastructure. Import and distribution of audio and metadata can be done in different ways technically.
• Direct upload and connection to your workstation or server with the audiobays client.
• For perfect communication in the workflow, audiobays also has an integrated chat for all users.

MVP in Audio AdTech: Why „not finished“ is a strategic advantage

Early adoption creates real competitive advantages
„Then I'll wait a bit longer.“

A phrase we often hear when new products or platforms are presented – especially in audio advertising and data-driven media sales. Behind this is usually a plausible assumption: a Minimum Viable Product (MVP) is not yet ready for productive use. „Not finished“ is equated with risk.

This assessment falls short. Because „unfinished“ is not a flaw with an MVP – it's a conscious design decision.

Learn more

Omnichannel Strategy in Media Sales: The Success Factor for 2025 and Beyond.

The media industry is in an unprecedented phase of change. Streaming platforms, podcasts, personalised news feeds, social media channels, linear TV, video and radio, print – the media landscape has never been so diverse and so fragmented. For media sales departments, this means: the customer journey is no longer a straightforward path. Customers switch between channels, formats and devices – often within a few hours. An omnichannel strategy in media sales is the logical response to this new reality. It enables consistent, personalised and needs-oriented customer support across all relevant touchpoints – whether in the B2C sector with end customers or in the B2B sector with advertising clients, partners and agencies.

Learn more

Regional beats generic – Why proximity, trust, and target-group knowledge are crucial for advertising customers

In an increasingly fragmented media landscape, one principle seems to dominate: the greater the reach, the better the advertising environment. However, this approach falls short. Especially in today's world, where consumers act critically, selectively and demandingly, one thing is becoming increasingly clear: scalability alone is not a guarantee of advertising success. It is relevance, context and credibility that make the difference. And this is precisely where regional media – especially radio stations and regional TV – have a strategic advantage, which they should leverage much more confidently and consistently in their marketing.

Learn more

Loyal customers are the gold of sales

It goes without saying that the programme team of every radio station regularly analyses key figures on regular listeners and occasional listeners, WHK or dwell time. Media analysis, in-house programme market research or the evaluation of streams provide valuable insights into listener loyalty.

But what about the sales department? Are such metrics also used strategically there?

• Does every media consultant know their “personal“ repeat booker percentage?
• How many customers are lost annually and need to be replaced by new customers?
• Are there patterns or regularities from which valuable learnings can be derived?

These are questions that modern sales departments should ask themselves regularly. Why? Because existing customers are the most important capital for tomorrow's revenue!

Learn more

media agency interface (mai) is a web portal and a technical communication platform, purpose-built for use by media agencies and advertising customers.

mai offers providers of advertising inventory (sales houses, publishers) a direct link to their customers (to media agencies and advertisers).

The software system makes operations involving the buying and selling radio advertising easier and direct, as well the decision-making and communication processes as fast, transparent and simple as possible.

The goal of mai is to coordinate advertising campaigns and bookings online. Bookings from your campaign management and traffic system (e.g. amily) are displayed in real time to the authorized agencies.

Dates, customers, prices, audio ads, offers, bills, presentations, reports, available inventory, etc. - everything the vendor wants to show, can be discovered at a glance in the web browser.

Communication is bidirectional. Media agencies and advertising clients can transfer advertising campaigns directly and electronically to providers and, if the available inventory or packages offered can be made available by the provider, they can also be booked directly.

Via the integrated chat you can coordinate directly with your business partner, plan, book advertising and receive the invoice. Secure and fast and always by topic or campaign.

State-of-the-art technology

mai was developed as SaaS with state-of-the-art technology and is run as a web portal entirely in the cloud. mai is available to you and your partners 24/7, wherever you are, whenever you need it.

Highlights:

• Intuitive web interface: good-looking, clean and easy to learn
• Direct access to all web campaigns with all relevant data, commercial parameters and all individual bookings
• One entry point: The agency or advertising client can access campaigns and information about all sales houses and publishers connected to mai via a single login
• Integrated chat: For perfect communication in the workflow, mai also has an integrated chat for all users.
• Download/upload: Advertising campaigns can be uploaded and downloaded in all standard formats (EDI-II, EDI-X) or state-of-the art via an API directly.
• All information (bills, calculations, offers, presentations, information material, reports, available advertising inventory, packages, etc.)
• Basis for online booking
• An elaborate system governing authorization/access rights flexibly and securely defines who has access and what data can be seen.

mai: The direct link to your advertising clients and agencies. All information. All data. Online Booking. In the cloud. 24/7. Secure and easy-to-use.

Contect representative

CEO: Nico Aprile

Email: sales@amilyone.com

Website: amilyone.com

amily: the advertising management system for convergent audio publishers and sales houses that focus on the linear and digital audio world as well as TV.

All in one system: integrated, comprehensive, efficient.

All departments, all functionalities, one workflow. Prepared for the convergence of advertising as well as for data-driven campaigns of the future – automatic and programmatic.

amily GmbH is currently the only provider in the D-A-CH region to offer a comprehensive and convergent management system for linear audio (FM, DAB+), digital audio (online audio, webcast), online advertising (banners and more), podcast and even print campaigns. Sales, CRM, campaign management, reporting and billing – combined all in one system.

amily. A success story

amily joins the market in 2001. In 2020, amily manages over 75% of the gross revenue of all audio marketers and radio stations in the D-A-CH countries. amily is also used by leading broadcasters, marketers and media houses in Europe.

The 35-member team in Hamburg and Munich has excellent IT know-how and a profound expertise in the advertising business for sales houses and publishers.

Contect representative

CEO: Nico Aprile

Email: sales@amilyone.com

Website: amilyone.com

Key facts

• Integrated: all functionalities in one system
• Cross media: convergent audio advertising management, linear and digital
• Distributed workflow: companies, divisions, employees
• Comprehensive: wide range of functionalities and solutions
• Connected: numerous interfaces to third-party systems
• Tailor-made: high flexibility and adaptability

Functionalities

Sales

• offers / orders
• budgeting (customer/publisher)
• CRM
• calculations
• mobile
• sales projects
• customer profiling
• automated sales assistant

Operations

• booking generator
• inventory manager (road to automated advertising)
• packages
• pricing models
• filler/jingles
• detailed planning
• contracts, agreements
• commitments, kick-backs
• discount management
• data driven campaigns (with adremes)
• automated detailed fine planning (composer)

Reporting

• quick reports
• standard reports
• graphic reports (amily.today)
• interface to BI
• "Data Pump" (data warehouse)

Accounting

• agency accounting
• reminders
• sales representatives
• commissions, kick backs
• partner accounting
• publisher accounting

Interfaces

• radio automation systems
• AdServer (bi-directional to AdsWizz, other AdServers for display, etc.)
• data warehouse
• planning
• CRM (Salesforce, HubSpot, etc.)
• accounting/taxes
• media agencies
• XML/EDI
• Programmatic platforms
• Program planning software TV

and more…

MVP in Audio AdTech: Why „not finished“ is a strategic advantage

Early adoption creates real competitive advantages
„Then I'll wait a bit longer.“

A phrase we often hear when new products or platforms are presented – especially in audio advertising and data-driven media sales. Behind this is usually a plausible assumption: a Minimum Viable Product (MVP) is not yet ready for productive use. „Not finished“ is equated with risk.

This assessment falls short. Because „unfinished“ is not a flaw with an MVP – it's a conscious design decision.

Learn more

Omnichannel Strategy in Media Sales: The Success Factor for 2025 and Beyond.

The media industry is in an unprecedented phase of change. Streaming platforms, podcasts, personalised news feeds, social media channels, linear TV, video and radio, print – the media landscape has never been so diverse and so fragmented. For media sales departments, this means: the customer journey is no longer a straightforward path. Customers switch between channels, formats and devices – often within a few hours. An omnichannel strategy in media sales is the logical response to this new reality. It enables consistent, personalised and needs-oriented customer support across all relevant touchpoints – whether in the B2C sector with end customers or in the B2B sector with advertising clients, partners and agencies.

Learn more

Regional beats generic – Why proximity, trust, and target-group knowledge are crucial for advertising customers

In an increasingly fragmented media landscape, one principle seems to dominate: the greater the reach, the better the advertising environment. However, this approach falls short. Especially in today's world, where consumers act critically, selectively and demandingly, one thing is becoming increasingly clear: scalability alone is not a guarantee of advertising success. It is relevance, context and credibility that make the difference. And this is precisely where regional media – especially radio stations and regional TV – have a strategic advantage, which they should leverage much more confidently and consistently in their marketing.

Learn more

Loyal customers are the gold of sales

It goes without saying that the programme team of every radio station regularly analyses key figures on regular listeners and occasional listeners, WHK or dwell time. Media analysis, in-house programme market research or the evaluation of streams provide valuable insights into listener loyalty.

But what about the sales department? Are such metrics also used strategically there?

• Does every media consultant know their “personal“ repeat booker percentage?
• How many customers are lost annually and need to be replaced by new customers?
• Are there patterns or regularities from which valuable learnings can be derived?

These are questions that modern sales departments should ask themselves regularly. Why? Because existing customers are the most important capital for tomorrow's revenue!

Learn more