The revenue.wizard offers comprehensive insights into advertising campaigns on publisher- and marketer inventory by providing key performance indicators (KPIs), revenue tracking, and inventory utilization metrics – all in realtime. booking.wizard will analyse demand streams connected to a station, a network of stations or any other inventory source – both IP and terrestrial – and provide analytics for inventory utilization, advertiser/buyer metrics as well as means to directly adjust floor prices, inventory allocation and demand stream prioritization. aireal revenue.wizard empowers publishers and associated marketers to effectively monitor and optimize their inventory and demand sources, ensuring a deeper understanding and better control over their audio sales strategies and channels. Aireal booking wizard integrates deeply with aireal SSP and booking.wizard but other data sources can be connected likewise.

Contact representative:

Jan Poelmann
Director Demand Side
E: jpoelmann@airealgroup.com
Website: https://airealgroup.com/en/

The booking.wizard simplifies the process of booking, managing, delivering, and placing advertisements across audio broadcast and online audio channels. As a first of its kind, it allows publishers, marketers, and advertisers to easily handle their ad campaigns with the same ease as managing a social media campaign – no matter the audio channel. Aiming at big agencies for national bookings, local marketers for inhouse sales activities and publishers for their direct client relationships, aireal booking.wizard is both easy to use as well as powerful in its feature set. Aireal booking.wizard works for any audio inventory, both IP and terrestrial. This new tool streamlines the workflow, including ad creation and approval, making omnichannel audio ad booking more accessible and efficient than ever before.

Contact representative:

Jan Poelmann
Director Demand Side
E: jpoelmann@airealgroup.com
Website: https://airealgroup.com/en/

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The Audio SSP by aireal. integrates online (streaming) and broadcast audio inventories (e.g. FM, DAB+) into a single supply platform, streamlining demand operations with DSPs, trading desks, and exchange platforms. This full-service solution automates everything from inventory management to real-time ad delivery and reporting, enabling efficient, data-driven audio advertising campaigns across all channels. For inventory connection, aireal Audio SSP works with existing, market leading inhouse trafficking and playout systems as well as cloud based audio playout technologies. Inventories from these publisher systems can be chanalized into different demand channels in realtime, facilitating programmatic standard API languages for broad interoperability with DSPs on the agency side. For data enrichment, the SSP can use data sources like 1^st party data or information from market surveys to enrich publisher inventory value increase as well as targeting purposes in the DSP.

Contact representative:

Jan Poelmann
Director Demand Side
E: jpoelmann@airealgroup.com
Website: https://airealgroup.com/en/