About the product
The revenue.wizard offers comprehensive insights into advertising campaigns on publisher- and marketer inventory by providing key performance indicators (KPIs), revenue tracking, and inventory utilization metrics – all in realtime. booking.wizard will analyse demand streams connected to a station, a network of stations or any other inventory source – both IP and terrestrial – and provide analytics for inventory utilization, advertiser/buyer metrics as well as means to directly adjust floor prices, inventory allocation and demand stream prioritization. aireal revenue.wizard empowers publishers and associated marketers to effectively monitor and optimize their inventory and demand sources, ensuring a deeper understanding and better control over their audio sales strategies and channels. Aireal booking wizard integrates deeply with aireal SSP and booking.wizard but other data sources can be connected likewise.
Contact representative:
Jan Poelmann
Director Demand Side
E: jpoelmann@airealgroup.com
Website: https://airealgroup.com/en/
Main characteristics
| Product category | Inventory/yield management tools Inventory/yield optimization tools Automation of sales, programmatic Reporting and analytics solutions (revenue stream analytics) |
| Media assets | Radio Online audio Simulcast radio streams Podcasting |
| Delivery methods | Linear broadcast Set-top-box (STB) Apps for connected TVs Apps for desktops Apps for mobile devices Browser access |
| Target users | Sales houses/commercial branches of broadcasters (sales) |
| Data sources | Broadcaster first-party data Third-party data from independent data vendors and other partners Client’s data |
