WO Aurora

Product categories: Playout system

Media: Radio

WO Aurora is cloud-powered radio automation, built for the realities of modern broadcasting. By shifting broadcasters from a volatile, cash-intensive CapEx model to a predictable, subscription-based OpEx structure, WO Aurora can help broadcasters lower total cost of ownership and achieve greater financial flexibility. Offering cloud, on-premises, and hybrid deployment options, WO Aurora works within a station’s existing infrastructure strategy, reducing real estate, hardware, and maintenance costs while future-proofing operations in an ever-changing industry.

At the heart of WO Aurora’s cloud-powered architecture is Web Studio, a browser-based UI that removes the friction of traditional desktop software. With no local software installation and no VPN required, remote talent can broadcast safely from their own computers. The intuitive interface accelerates onboarding, helping new operators and on-air talent become productive in a fraction of the usual time, ensuring stability and continuity across multi-site, multi-market teams.

One of the key features of WO Aurora is Live Mic, which enables true location-agnostic broadcasting. Built natively into the software, Live Mic removes the need for external audio codecs or additional hardware, so talent can go live from anywhere – home, on location, or in-studio – with just a microphone, a laptop running Web Studio, and an internet connection. The result is simpler remote workflows, lower equipment costs, and content delivered at the speed of real life. Live Mic's native, codec-free simplicity gives talent studio-quality mobility and freedom, with professional-grade reliability – without engineering dependency.

With Web Studio and Live Mic, WO Aurora redefines what radio automation can deliver: a platform that is more powerful, more accessible, and more cost-effective. By cutting real estate, hardware, and maintenance costs while accelerating onboarding, WO Aurora lowers total cost of ownership across the organization, a critical advantage for broadcasters navigating tighter budgets, distributed teams, and diverse regulatory environments.

WO Aurora is more than an upgrade — it's a new era in radio automation, built to empower broadcasters to create, collaborate, and innovate from anywhere. With unmatched flexibility, mobility, and measurable financial impact, WO Aurora sets a new standard for the future of radio.

Product is available in: North America, EU, Australia, New Zealand, Singapore

Contact representative:

E: team@wideorbit.com 
Website: https://wideorbit.com/wo-aurora/

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