About the product
smartclip's proprietary SSP allows for customised inventory definitions — with a private marketplace logic — for full control over commercials, pricing, and revenue. The smartx platform provides an ideal setup for alliances with complex re-selling relationships and is connected to all major DSPs.
Contact representative:
For all queries please reach out to:
newpartnerships@smartclip.tv
Website: https://smartclip.tv/broadcasters/
Main characteristics
| Product category | Inventory/yield management tools Inventory/yield optimization tools Supply-side platforms (SSPs) Automation of sales, programmatic Private marketplaces (PMPs), open exchanges Reporting and analytics solutions (ad delivery, viewability, programmatic KPIs) Contextual data solutions |
| Media assets | Linear TV VOD/OTT Streaming of linear TV channels Addressable TV Online audio Podcasting |
| Delivery methods | TV/video Linear broadcast Set-top-box (STB) HBBTV/ATSC on connected TVs Apps for connected TVs Apps for desktops Apps for Mobile devices Browser access Radio/audio Apps for connected TVs Apps for desktops Apps for Mobile devices Browser access |
| Target users | Sales houses/commercial branches of broadcasters (sales) Channels/stations (programming) |
| Data sources | Broadcaster first-party data Third-party data from independent data vendors and other partners Client’s data TAM/RAM data |
Clients
For more information, also view https://smartclip.tv/broadcasters/.
