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amily

About amily

amily is the company behind the leading fully integrated software solution for the advertising business in electronic media (radio, online audio, display, TV) in German-speaking countries.

amily manages over 75% of the advertising revenue of all private radio stations in GSA (Germany, Switzerland, Austria) and is increasingly active internationally.

The 35-member team in Hamburg and Munich has excellent IT know-how and a profound expertise in the advertising business for sales houses and publishers.

Key Facts of the software management system:

  • Integrated: from lead generation to billing - all functionalities in one system
  • Cross media: convergent advertising management, linear and digital
  • Distributed workflow: companies, divisions, employees
  • Automated detailed planning/scheduling for massive time savings in daily workflows
  • Comprehensive: wide range of functionalities and solutions
  • Connected: numerous interfaces to third-party systems
  • Tailor-made: high flexibility and adaptability
  • Connection to the “amy” programmatic marketplace for linear radio inventory
  • Connection to the German booking platform “audioXchange” between agencies and publishers

Get in touch:

E: andrea.anders@amily.de

Website: https://amily.de/

Product offer

amily

Product categories: inventory/yield management tools;  inventory/yield optimization tools; order management systems (OMSs); reporting and analytics solutions (for sales data); customer relationship management tools (CRM)

Media: radio; online audio; simulcast radio streams; podcasting, TV

amily is the leading fully integrated software solution for the advertising business in electronic media (radio, online audio, display, TV) in German-speaking countries. amily manages over 75% of the advertising sales of all private German radio stations and is increasingly active internationally.   The modules of the amily products support the entire workflow (CRM, traffic, billing, reporting, etc.) and are used by leading advertising marketers and media companies.

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Client testimonial

“Thanks to amily, we have merged our former scheduling and CRM systems from different suppliers in a single system. The problems we used to have with interfaces are now a thing of the past. amily also gives us a modern tool with many features in both areas of use that let us work efficiently and in a structured way. The system implementation including all preparations was very structured and carried out with dedicated service.”

--- Thomas Pientka, Head of Sales, Radio Arabella Munich

Radio Stations using amily solution

  • Antenne Niedersachsen
  • egoFM
  • Energy Berlin
  • Energy Hamburg
  • Energy München
  • Energy Nürnberg
  • Energy Stuttgart
  • Energy NRW
  • Energy Zürich
  • HIT RADIO FFH
  • Life Radio Linz
  • Radio Arabella München

Sales Houses using amily solution

  • Energy Media
  • REGIOCAST / Audio House
  • RMS Radio Marketing Service Austria
  • RMS Radio Marketing Service
  • STUDIO GONG
  • SWISS RADIOWORLD AG

Additional resources

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The Digital Transformation: How audio publishers are mastering the challenges ahead

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Cross Audio Advertising

What does convergence mean for audio advertising?

The challenges to be faced in the future are obvious: Companies need to be ever more efficient to keep at least a step ahead of the competition. The audio business is no exception. But what do they need to do? Nico Aprile, Managing Director of aprile consulting and co-founder of amily, explains what convergence means and why it is becoming ever more important to the media industry.

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Multiple audio channels, one advertising management system

With amily into the world of convergence

The pace of media convergence, the merging of linear and digital media, is accelerating ever faster. TV series are continued on the internet, newspaper publishers run successful internet portals, and numerous radio stations also offer podcasts, web radio or streaming platforms. There is very little sign of convergence, however, in the advertising business. Please see attachement advertorial

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